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Johnny Rockets

By Restaurant Franchise Experts
Published in Burger
January 11, 2023
4 min read

Johnny Rockets Franchise Opportunity

Johnny Rockets is a fast-casual buger franchise offering good times, and good eats. That’s what Johnny Rockets is all about. Johnny Rockets was founded on the principle of over-the-top food and fun that makes everyday moments into memories and keeps customers coming back for more—more often.

What does a Johnny Rockets franchise bring to the table? 100% Fresh Never Frozen Certified Angus Beef® cooked-to-order burgers, chicken sandwiches made with hand cut all white meat, crispy fries cooked to perfection, shareable sides, and rich, delicious hand-spun shakes, just to name a few.

Johnny Rockets pairs its delectable food with friendly smiles and a big dash of fun at every location.

Why Own a Johnny Rockets Franchise?

Founded on the belief that everyone deserves a place where they can escape the complicated world, Johnny Rockets opened its first restaurant on June 6th, 1986, on the iconic Melrose Avenue in Los Angeles, California.

Today, their timeless all-American brand connects franchisees with customers across the US and around the globe where they operate over 340 restaurants in over 25 countries. Johnny Rockets passion for crave-able quality menu items is only equaled by their commitment to a superb guest experience.

Johnny Rockets fast-casual burger franchise opportunity
Johnny Rockets fast-casual burger franchise opportunity

Johnny Rockets Franchise Support

FRANCHISE SUPPORT

When franchisees join the Johnny Rockets family, they receive the support provided by an organization committed to their success. Johnny Rockets franchisees will also benefit from the experience of a professional management team. Johnny Rockets has developed an effective, systematic process to get franchisees up and running quickly. That includes architecture and design support, operational support, purchasing support, equipment selection support, training and recruitment support, advertising and marketing support, and real estate support.

ARCHITECTURE & DESIGN

Johnny Rockets provides architectural and design guidance to its franchisees. As part of this assistance, we furnish prototypical design plans. Johnny Rockets consults with its franchisees as the Johnny Rockets approved, Franchisee contracted, architect modifies their plans to fit the specific needs of each location. Johnny Rockets also provides design guidelines, signage specifications, and other materials to assist its franchisees.

CONSTRUCTION & EQUIPMENT

Franchisees receive guidance in the layout and design of their restaurant. Johnny Rockets outlines the equipment needs for every location (i.e., refrigerators, freezers, fryers, grills, etc.), and provides guidance in the selection of contractors and vendors. Johnny Rockets recommends that franchisees seek competitive bids for any capital items they purchase. Johnny Rockets does not make a profit by selling equipment or food products to its franchisees, everything is a straight pass-through from vendors.

SUPPLY CHAIN

Franchisees receive guidance in purchasing food supplies and paper products for their restaurants. Strategic Partnerships and platforms are in place to maintain food and brand standards.

TRAINING

Proper training is absolutely essential for maintaining a successful operation while maintaining the consistency and integrity of any Johnny Rockets operation.

To that end, Johnny Rockets sets rigorous standards for staff development. Johnny Rockets provides its franchisees with a detailed and comprehensive curriculum outlining how to operate their Johnny Rockets business.

Franchisees will receive thorough instructions in Restaurant Operations, Restaurant Management, Safety and Health, Local Store Marketing, Site Selection.

Every franchisee receives a set of Johnny Rockets manuals containing the entire training program. These can be kept on hand for reference to direct your daily operations. They provide quick and convenient information — answering franchisees questions regarding all operating procedures.

Following the development of the new site, Johnny Rockets assists franchisees in planning their grand opening.

When franchisees open their doors, the Johnny Rockets corporate operations team will be there to make sure the grand opening is a successful one.

Johnny Rockets fast-casual burger franchise opportunity
Johnny Rockets fast-casual burger franchise opportunity

Johnny Rockets Franchise Marketing & Operations

MARKETING SUPPORT:

No business can be successful without creative advertising and an intelligent marketing plan. Johnny Rockets Franchisees contribute to Marketing & Advertising funds.

Johnny Rockets provides Marketing Support in various forms: GRAPHIC DESIGN, SOCIAL MEDIA, MENU DEVELOPMENT, MARKETING COLLATERAL, TRADE DRESS, P.O.P. / L.T.O., L.S.M. INITIATIVES, KIOSK ORDERING, DIGITAL ADVERTISING, WEBSITE, CUSTOMER SERVICE, MENU BOARDS, DIGITAL, MENUS, PACKAGING, DELIVERY SERVICE PARTNERS, LISTINGS MANAGEMENT, MERCHANDISE, MORE.

OPERATIONAL SUPPORT:

Each Franchisee is assigned a Franchise Consultant. They will consult with the franchisee and make recommendations concerning financial analysis, promotions and restaurant operations. This will ensure the highest standard of operational procedures thus maximizing sales and profitability.

Johnny Rockets fast-casual burger franchise opportunity
Johnny Rockets fast-casual burger franchise opportunity

Johnny Rockets Franchise Development Models

TRADITIONAL MODELS

  • Traditional Johnny Rockets

ALTERNATIVE MODELS

  • Kiosk, Food Court
  • Airport, Concessions, Arena
  • Modular Shipping Container
  • Mobile & Stationary Food Truck
  • Travel Center
  • Drive Thru

FEATURES

  • Outstanding in-store dining experience
  • Global Footprint
  • Iconic Global Brand
  • Optimized for 3rd Party Delivery
  • Flexible Development Models
  • Strong Brand Recognition

Johnny Rockets fast-casual burger franchise opportunity
Johnny Rockets fast-casual burger franchise opportunity

Ideal Candidate to Own a Johnny Rockets Franchise

BUSINESS STYLE:

Understands the “business of running the business”. Sound business management skills. Mid-level entrepreneurial spirit. Demonstrates leadership skills. Ability to manage and direct human resources under a proven system. Has an understanding of how to develop leadership skills on his/her team. Demonstrates a strong work ethic and a high level of integrity. Customer-focused and responsive to customer needs. Possesses a strong decision-making ability. Effective communication skills. Ability to follow directions. Has a passion and enthusiasm for the business. Interested in working in a fast-paced and highly charged industry. Possesses a drive and desire to succeed.

MULTI-UNIT DEALS:

Must meet all FCCR and capital requirements. Resources to support the business with debt/equity when necessary. Ability to develop additional restaurants (if required).

PERSONAL/PROFESSIONAL BACKGROUND:

Excellent personal/professional and financial references. Clear credit and criminal background checks. Leadership standing in the community through participation with civic organizations.

Financial Requirements

  • Cash Investment (Liquid): $500,000
  • Minimum Net Worth: $1,500,000

Take the next step towards owning a Johnny Rockets franchise

To learn more about Johnny Rockets franchise opportunities in your area or to begin securing your territory today, please request more information below.

Request More Information

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